The Beauty Biz Edit

How to Write Better Instagram Captions in 2025 (for Beauty Pros Who Actually Want to Connect)
How to Write Better Instagram Captions in 2025 (for Beauty Pros Who Actually Want to Connect)
The Shift We’re Seeing on Instagram You know the vibe:You post a dreamy skin shot or a fresh mani — and then spend 20 minutes trying to figure out what... Read more...
Content That Connects: 6 Types of Posts Beauty Brands Should Use Weekly
Content That Connects: 6 Types of Posts Beauty Brands Should Use Weekly
Stuck in a content rut? These 6 post types are your cheat sheet to showing up consistently and meaningfully. Whether you're building trust, selling softly, or just want more saves... Read more...
Marketing on Snooze? 7 Tiny Shifts That Wake Up Your Beauty Brand
Marketing on Snooze? 7 Tiny Shifts That Wake Up Your Beauty Brand
Feel like your beauty brand is posting into the void? These 7 tiny marketing tweaks are quick to action, but big on impact. From bio upgrades to content swaps, this... Read more...